- Our Sweetspot

IDeaLs researches innovation and leadership practices to derive new scientific insights. We bring together leading organizations, thought leaders and researchers to create actionable tools, that spark transformative impact.



IDeaLs seeks to help
organizations increase their
awareness of the
actions that can
co-create meaningful innovation
inside and outside the enterprise.
IDeaLs assits to mobilize
and align people to new,
meaningful directions that
enable transformation.



IDeaLs seeks to enable companies to be the first in capturing new opportunities by conducting research on the challenges of innovation in organizations. Our tools and methods are informed by science, continuously informed by the key challenges facing business today. 

IDeaLs aspires to:

bring innovation and design into the center of organizations through digital tools and leadership development;

create value for people, their business and shape a meaningful society;

become a beacon of insight and catalyst for transformation in the innovation and design communities.

- Our Journey